Controversy in China for a commercial aired during the Super Bowl, the final of American football. In the spot the famous American actor Timothy Hutton sits in a Himalayan restaurant in Chicago. As a waiter in traditional Tibetan costume they need food,''the actor says that the people of Tibet 'in trouble, their culture and' at risk.'' But immediately afterwards he immediately adds that they''still make a delicious fish curry.'' This is to promote the activities' Groupon of the companies 'global leader in buying groups, discounts and coupons, which wanted the spot and is trying to tap the Chinese market where there are already' several of his clones. The broadcast of the advertisement has raised the ire of both Chinese and Tibetans. The Chinese have accused the company 'to them and what' freedom seemed like a promotion, '
of Tibet, while Tibetan activists have complained since the spot, in their opinion, vulgar and trivializes the suffering of their people. Vivek Kumar, co-owner of the restaurant where the Himalayan spot 'was filmed, said he was very ill after seeing the advertisement'. ''When we saw the script it looked different - he Kumar said - but the way in which they shot, the tone in which words were spoken not respond to our taste. E 'was used, but our name is not' was well presented. Certainly it can 'be offensive to many people.''Instead defends the campaign's founder and CEO of Groupon, Andrew Mason, interviewed by several newspapers, in particular pointed out how his company' gifts of money and focus attention in favor of their own problems that she is accused of offending. But the explanations of Mason were not used to appease the wrath of both the Chinese internet and those Tibetans. The Groupon and 'a society' based on the concept of so-called''deal of the day,'' ovvero dell'offerta di un prodotto (ottenuto tramite dei coupon spendibili in negozi e ristoranti) a prezzi scontati e per un periodo ridotto (di solito 24 ore).
of Tibet, while Tibetan activists have complained since the spot, in their opinion, vulgar and trivializes the suffering of their people. Vivek Kumar, co-owner of the restaurant where the Himalayan spot 'was filmed, said he was very ill after seeing the advertisement'. ''When we saw the script it looked different - he Kumar said - but the way in which they shot, the tone in which words were spoken not respond to our taste. E 'was used, but our name is not' was well presented. Certainly it can 'be offensive to many people.''Instead defends the campaign's founder and CEO of Groupon, Andrew Mason, interviewed by several newspapers, in particular pointed out how his company' gifts of money and focus attention in favor of their own problems that she is accused of offending. But the explanations of Mason were not used to appease the wrath of both the Chinese internet and those Tibetans. The Groupon and 'a society' based on the concept of so-called''deal of the day,'' ovvero dell'offerta di un prodotto (ottenuto tramite dei coupon spendibili in negozi e ristoranti) a prezzi scontati e per un periodo ridotto (di solito 24 ore).
0 comments:
Post a Comment